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Frostly

Let customers see their celebration

Online cake decorating, inside your bakery storefront.

Help customers picture the cake they are ordering. Frostly’s hosted cake visualizer shows the selected design in your bakery’s website, with a live preview of icing, piping, colors and lettering. Your storefront remains the place where customers choose products and complete their order.

Live preview from Frostly’s visualizer host. Marketing pages always show the Frostly watermark.

Available now: the hosted cake visualizer.

Start with the cake visualizer

Turn custom cake choices into a visual preview

A list of frosting colors and border names leaves a lot to the imagination. Show the design as shoppers make their selections. The visualizer supports cake shape and size options, icing colors, piping, decorations and personalized cake messages, with available combinations controlled by your integration.

Keep the bakery in control of what is offered

Your bakery determines which designs, sizes and decoration choices it can fulfill. Connect those supported choices to the preview rather than presenting options your production team cannot make. A preview communicates the design; it does not replace ingredient information, allergen guidance or the bakery’s final production instructions.

Add custom cake design to an existing storefront

Embed the hosted visualizer in a custom cake product page or ordering flow. Your site keeps the cart, account, pricing and checkout. Your integration supplies the cake selections and updates the preview as the customer changes them. Technical integration details are available from the homepage.

Start with the visualizer, plan the wider workflow

The free visualizer plan includes one store location, the Frostly watermark and 1,000 embed requests per month. The published paid plan is $100 per store location per month to remove the watermark. For a complete bakery ecommerce experience, discuss how cake selections connect to checkout, order management and production separately.

Questions, answered

Online cake decorating FAQ

Can shoppers decorate a custom cake online?

Your bakery storefront can provide cake options and use Frostly to preview the chosen design live. The integration determines which choices shoppers can select.

Can the cake designer be used inside a bakery storefront?

Yes. The hosted visualizer can appear inside an existing bakery product page or ordering journey, while your storefront continues to handle checkout.

Does Frostly make or deliver the cake?

No. Frostly provides software. The bakery is responsible for available products, ingredients, preparation, final appearance and fulfillment.

Explore the bakery workflow